Top 5 Self-Therapy and Journaling Apps on iOS in the US - Q4 2022

In the fourth quarter of 2022, the top self-therapy and journaling applications on iOS in the United States showed varied performance across downloads, revenue, and active users. Here’s a closer look at how these apps fared:

Paired: Couples & Relationship saw its weekly revenue peak at around $239K at the beginning of the quarter but experienced a gradual decline, ending at approximately $144K by the last week of December. Weekly downloads started strong at 57.5K but tapered off to around 39.9K. Active users fluctuated slightly, peaking at 413.6K in mid-December before closing the quarter at 392K.

I am - Daily Affirmations had a notable increase in weekly revenue towards the end of the quarter, reaching $153K in the final week of December. Downloads also surged, starting at 71.9K and climbing to 97.7K. Active users followed a similar trend, peaking at 349.4K in the last week.

Breeze: Mental Health maintained relatively stable weekly revenue throughout the quarter, with a peak of nearly $96K in the last week of December. Downloads saw a significant rise in the last week, reaching 77K from a low of 24.5K at the end of October. Active users increased steadily, ending the quarter with 170.7K.

Fabulous: Daily Habit Tracker experienced a decline in weekly revenue, starting at $75K and ending at $47.6K. Downloads fluctuated, with a notable spike to 25K in the last week of December. Active users remained relatively stable, averaging around 200K throughout the quarter.

Day One Journal: Private Diary saw its weekly revenue double from $46K to $85K by the end of December. Downloads also showed an upward trend, peaking at 13K in the last week. Active users increased steadily, reaching nearly 50K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.